Black Friday shopping traditionally starts the day after Thanksgiving in the United States, which falls on the fourth Thursday of November. Here’s a detailed table outlining the typical timeline for Black Friday shopping:
| Date | Event | Details |
|---|---|---|
| November 1 | Early Promotions | Retailers begin to launch early Black Friday deals and promotions. |
| November 15 | Black Friday Ads Released | Many retailers release their Black Friday ads and circulars. |
| Thanksgiving Day | Thanksgiving Sales | Some retailers open early for Thanksgiving sales, offering discounts. |
| Black Friday | Main Shopping Day | Officially starts at midnight or early morning (often 6 AM) on the Friday after Thanksgiving. |
| November 29 | Cyber Monday | Online shopping event following Black Friday, focusing on online deals. |
Detailed Execution Timeline
- Early November: Retailers start marketing their Black Friday deals. Email campaigns and social media advertisements are common.
- Mid-November: Ads and catalogs are released. Shoppers begin comparing deals from different retailers.
- Thanksgiving Day: Many stores open in the afternoon or evening, allowing shoppers to start their Black Friday shopping early.
- Black Friday:
- Midnight Opening: Some retailers open at midnight, while others may start their sales earlier.
- Doorbuster Deals: Limited-time offers that often attract large crowds.
- Online Shopping: Many retailers also provide online deals on this day.
- Post Black Friday:
- Cyber Monday: Focuses on online deals and discounts.
Key Notes
- Duration: While Black Friday is a single day, many retailers extend their sales throughout the weekend and into the following week.
- Shopping Habits: Consumers increasingly shop online, leading to a rise in e-commerce promotions during this period.
This timeline provides a comprehensive overview of the Black Friday shopping experience, detailing when and how consumers typically engage with sales.